via Ladurée’s official site:

THE TRUE STORY OF THE LADURÉE MACARON

The story of the Ladurée macaron starts with Pierre Desfontaines, second cousin of Louis Ernest Ladurée, who at the beginning of the 20th century first thought of taking two macaron shells and joining them with a delicious ganache filling.

These small, round cakes, crisp on the outside, smooth and soft in the middle, are made every morning in Ladurée’s “laboratory”. The pastry chefs measure out very precisely the required amounts of almonds, eggs and sugar, before adding one final ingredient, a pinch of unique “know-how”, essential to the making of such a delicacy. Once cooked and filled, the macaroons are put to one side for 2 days before going on sale, the time it takes to achieve a perfect balance between texture and flavour.

With each new season, Ladurée pays

 

tribute to its most famous creation by creating a new flavour. The existing range of macarons is always the starting point when a new one is created, as the variety of colours is as important as the range of flavours and a vital part of their appeal.

Ladurée is pleased to inform you of the upcoming opening of its first store in New York on Madison Avenue, 864.

Ladurée brings to New York its highly popular Macarons, displayed in the most beautiful gift boxes, along with its collection of chocolates, ice cream macarons, candies, teas, perfumed candles and fragrances. All which are delicacies that are perfect as a gift or to self-indulge in, every care is given to Ladurée’s packaging to reflect perfectly on the brand and make every item that comes out of the house a perfect gift. We firmly believe that a weakness for sweets is a noble approach to everyday living.

 

 

 



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